BILLBOARDS2GO.COM ADVERTISING CLIENT CAMPAIGN DATA ACCESS
MEDIA INSERTION ORDER: #PE-07
QUANTITY: 1 MOBILE BILLBOARD UNIT
AD COPY: PET EXPO
LOCATION / MARKET: BRENTWOOD NY
EVENT DATE: 6 CONSECUTIVE DAYS STARTING FEB 27TH, 2023
CLIENT CONTACT: DENNIS GARETANO
INVOICE: 4264 – PAID 02/17/23
TERMS
This private (client-only) web page may be updated frequently and will show the routing schedule, billboard tracking information, photographs, comments, and important notes. It is available to view 24/7 from now till six weeks post-campaign completion. Please share this site with the advertiser and your marketing team.
Updates are posted within a day or so of the specific event date after it is received and processed through the B2G office. This is a one-page site, so please scroll all the way down to view its entire contents. If it seems that the content of this site has not changed, you may need to click your refresh button on your web browser.
THIRD-PARTY GPS TRACKING – AVAILABLE 24/7 FROM 02-27-23 to END OF CAMPAIGN.
Direct access link to the real-time mobile billboard GPS tracking system during the campaign. Full route information is available on the tracking system’s web site. To access this system please click the Round Blue GPS LOGO LINK on the upper right hand corner of this page.
Once at the “Verizon Network Fleet” portal please type in your user name and password:
USER NAME: dennis@familypetshows.com
PASSWORD: pe070000 ( lowercase- the letters pe ) and ( the numbers 070000 )
Need Help with the GPS? – Help to use the site is available on their top navigation bar, click the “Support” link.
Campaign Questions? Contact Andrew Miller via email or cell phone: 917-628-4953 – andrew@billboards2go.com
MOBILE BILLBOARD MARKET: BRENTWOOD NY ADJACENT AREAS
NOTE: 02-26-23 The focus of the Pet Expo mobile billboard campaign will be concentrated within the designated geographical markets shown above. Specific routing suggestions will be discussed between Andrew Miller and Dennis Garetano before start of the campaign. As with the previous campaigns, the target audience is the general population skewed towards a more affluent female. To reach this demographic, we recommend routing the mobile billboard truck to run on busy commercial roads with high retail density. The drivers will visit pet supply stores, big box stores and supermarkets. Additional mobile billboard routing suggestions may be requested in advance.
The start time Monday-Friday is10am, Saturday is 9am, and runs 8 consecutive hours: The billboard driver will follow the route suggestions as close as possible. Once driving on the local roads things may change slightly due to safety, local road regulations, weight / height restrictions, and other traffic demands that is best left up to driver’s discretion.
Original Main Side Banner Art With Address Modification
Rear/Front Banner Modification
NOTE: 02-26-2023 The Pet Expo mobile billboard is on schedule to start tomorrow morning in NY. The billboard is being driven there on Sunday. Shown below is a photo of the new address snipes posted to the billboard. Additional photos will follow when available.
NOTE: 02/27/2023 The mobile billboard campaign started today on schedule in Brentwood. Currently this site is experiencing some technical issues that may delay updates.
NOTE: 02/27/2023 So far so good. The web server seems to be working and updates will be posted as usual. Below please see a screenshot of todays GPS activities taken at about 5:20 pm. Additional photos to follows.
NOTE: 02/28/2023 So far so good. The web server is working fine and updates will be posted as usual. Below please see a screenshot of todays GPS activities taken at about 4:20 pm showing the mobile billboard getting thorough coverage in the market area. Additional photos to follows.
NOTE: 03/06/2023 The Pet Expo Brentwood mobile billboard concluded its campaign on Saturday March 4th. The driver’s feedback was that he covered the marketing area well and believes the efforts will pay off with a better than average attendance. As shown in the photos above, the driver had many prime opportunities to boom up the sign for maximum exposure. Andrew Miller picked up the billboard by the arena on Sunday morning and gave a couple of complimentary hours driving in the general area of the show. We hope this translated into a successful event and look forward to promoting future shows. All the photos may be downloaded and used by Family Pet Shows for any purpose. Thanks again for the media work!